NoiseFloor brings a universe of sound into new studio

Among the discoveries that Cory Coken and a team of sound designers from NoiseFloor made while preparing to build a new augmented reality / virtual reality (AR/VR) studio was, “there’s a lot of voodoo out there.” “That’s the fun thing,” he adds. “VR is kinda like the wild wild west. Everybody

DDB and State Farm launch "Neighborhood of Good"

Both DDB Chicago and their long-time client, State Farm, believe that at the heart of any strong community are neighbors who care. Moved by this belief, the two have partnered to launch the Neighborhood of Good initiati

Chicago creative Don Pogany launches branded series

Three-time Emmy nominee, Don Pogany, who created some of the most memorable advertising in Chicago as Creative Director at DDB, is prepping an exciting new branded, equestrian-focused webseries called, “The Equestrians.”

GigRig’s new digs fit for a company on the move

GigRig, a Chicago-based company that boasts one of the largest independent fleets of rentable film production vehicles in the Midwest, moved this month into a former electrical plant on the city’s near west side.

72 and Sunny puts LG into NCAA tournament

72 and Sunny has produced a series of commercial spots that show how LG Electronics helps fans prep for March Madness. The new commercials called “Do Game Day Right” highlight those not-so-perfect game day moments.

Hundreds honor ReelChicago founder Ruth L Ratny

Humorous stories, fond memories and sincere gratitude for Ruth L. Ratny were expressed by hundreds of guests who attended a memorial celebration in her honor at Untitled, the River North Supper Club, on Tuesday March 21. In the course of her four-decade career, Ratny often boasted that she had “forged a community where n
 

Motel 6’s national ad spot feels like a music video

Determined to remind travelers about the fun taking a road trip, the hotel chain hired director Frank Todaro to create a new national spot that feels more like a fun music video than a commercial. “We want to remind travelers that they can create a lifetime of memories with families, friends and love ones while still enjoying affordable travel,” said Lance Miceli, Executive

Seed&Spark holds filmmaker crowdfunding class

Remember that awkward feeling of asking your parents for a loan? Even worse, asking to bum five or ten bucks from your friends? What could be worse? Try being a filmmaker and asking for money that your friends or family will never see again. All to make a movie. Not a film. To the layperson, a movie.

What’s up with Optimus’ new director Sam Macon?

It may seem odd that an accomplished indie film director like Sam Macon would enjoy taking orders from commercial clients, but that’s part of the reason he signed on with ONE at Optimus. “With commercials, there is a limit to how much cr
 

Fusion92 acquires San Antonio-based ADS Media Group

On February 28, digital agency Fusion92 announced that they acquired San Antonio direct-to-door marketing agency, ADS Media Group. This is a measure both agencies feel will expand their independently-owned marketing footprints.

March 21 memorial event planned for Ruth Ratny

A memorial celebration honoring the life of Reel Chicago founder Ruth L. Ratny will take place on Tuesday, March 21, 5 p.m. to 8 p.m., at Untitled Supper Club in River North, 111 W. Kinzie St. Friends and well wishers are invited to view a special presentation and indulge in a cash bar. The legendary chronicler of Chicago’s film production community was laid to rest beside her par

Social media manager Shari Williams crushes job search

When you live in a world where you are overwhelmed and inundated with countless job search sites and a constant deluge of advice on everything from how to get a job to how to update your resume, how do you make yourself stand out in a creative way? If you’re like Burrell Freelance Social Media Manager and Content Creator, Shari Neal Williams, you do what you do best — create a l
 

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