One at Optimus’ Mark & Amanda keep it real in IL

Last fall, Optimus directing duo Mark Pallman and Amanda Speva spent nearly two weeks filming throughout the Land of Lincoln for the Illinois Office of Tourism campaign Are You Up For Amazing?Inspired to shoot “all that makes the state so special” — a concept presented by JWT Chicago’s Mike Beamer and Carolyn James in what Amanda describes as “a beautiful vision

Colin Costello’s Director Journey Part 3 – An Essay

Editor’s Note — Our contributor, Colin Costello, recently enjoyed personal growth by moving from beyond a writer’s traditional role to actually directing his short film, The After Party. We asked Colin to chronicle his journey.

The community-sourced video tribute Ruth Ratny

The March 29 Ruth Ratny Memorial Celebration at Untitled Supper Club featured speakers from some of the most well known businesses and organizations in the Chicago creative community.Mark Androw, Tom Duff, Craig Duncan, Julieanna Richardson, Barbara Roche, Roy Skillicorn and Joy

Chicago To Cabo: Larry Sims launches new Bravo Show

Chicago native, and now Los Angeles resident, Larry Sims, has not taken a vacation in a long time. A really loooooong time.And now thanks to his new Bravo Television reality series, Invite Only Cabo, “the hairstylist to the stars,” will finally

The a2 Milk Company selects The Escape Pod as AOR

On April 28, Chicago’s The Escape Pod was named creative and media agency of record for The a2 Milk Company, the number one branded milk in Australia, which is also distributed in five countries globally.The duo aims to disrupt the U.S. dairy category with real cows’ milk t

Quriosity captures genuine "Big Moments" for Purina

Quriosity Productions spent days preparing to shoot Purina’s Big Moments campaign for St. Louis agency CheckMark Communications. But when the cameras started rolling, it all came down to a girl and a dog who had known each other less than two days.“Purina wanted real moments of kids,” explains Quriosity founder and executive producer Qadree Holmes. “They love genuine hon

Daily Planet president embraces vegan office philosophy

In the course of abstaining from all animal products, including milk and eggs, Daily Planet Productions' president and dedicated nonmeat-eater Scott Marvel was enlightened by a recent epiphany."It dawned on me,” he says. “If I made Daily Planet a vegan company… we would be innovative.”The ensuing effect of his ph

Writers strike averted

Some will attribute it to Mercury moving out of Retrograde — a time frame usually frowned upon for signing contracts. Others may say it was the fear of what the 2008 walkout brought — the rise reality TV and, eventually, 45. Whatever the reason, the WGA and the AMPTP found a mutual ground early this mo

LA-based director/writer Ashley Avis joins Seed Media Arts

LA-based commercial and feature writer/director Ashley Avis brought a unique perspective to Seed Media Arts when she joined the company’s directorial roster this week. “I love the fashion genre,” she says, “longer spots that are more

mcgarrybowen campaign lets the hot dogs out

Hot on the heels of Kraft Heinz’s removal of all questionable ingredients from their Oscar Mayer hot dog line — including nitrates, nitrites, by-products and other artificial preservatives — the food giant has launched a new ad campaign via mcgarrybowen, Chicago.The goal: to get every American, from coast-to-coast, to try t

Affect’s 'Battle of the Garage Bands' dials it up to 11

Affect Advertising’s Battle of the Garage Bands campaign for LiftMaster dials up the traditional music promotion to a chart-topping level of professionalism. Although it follows the path of a standard online music video popularity contest, the nine-week progra

Costello’s director journey continues, part 2 – an essay

So here we were. NJ Bourque and myself. Yep, we were going to do it. We were going to make a short film on our own and I was going to direct this puppy. On the surface, I felt as confident as Jordan in the paint, as I had worked with some of the best in the business — Spike Lee, Michael Bay, Marcus Nispel, Jaume Collet-Sera, Pam Thomas and Malcolm Lee. I  Copyright © 2016.  All rights reserved.