How “Total Market” evolved from city’s black agencies

Black History Month is an appropriate time to ask, “What happened to black advertising agencies in Chicago?” These were the shops owned and operated by African Americans, whose staffs were black and who created national advertising targeted to “the urban market.”

CCO Dan Fietsam will leave Energy BBDO at month’s end

DAN FIETSAM DEPARTS Energy BBDO as chief creative officer after 5 1/2 years at the end of February.  His reason for leaving is to pursue other more creative interests in the advertising business. 

Leo Gilbert follows dad Peter Gilbert in film career

That old saying an apple doesn’t fall far from the tree is certainly true of aspiring filmmaker Leo J. Gilbert, a recent Tisch School of the Arts film graduate.  He directed a short film for his student thesis film, “Journeyman,” which reprises classic “Hoop Dreams,”

Female Teamster member has the balls to sue union

For several years, Teamster member Anne Stuart, a qualified commercial vehicle driver, tried her darndest to get work on movies through Teamsters Local 727’s Movie/Trade Show Division (MTSD). 

Screenwriting guru Peditto gives a taste of the craft

Screenwriting seminars and workshops have been sparse since the Independent Feature Project went on hiatus a couple of years ago, leaving a big blank space for seminars on many pertinent subjects for indie filmmakers that it held throughout the year.

Callahan heads MKG, a new experiential agency here

New York-headquartered agency MKG in the fast-growing field of experiential and event productions has opened an office 2 N. LaSalle Street in the person of managing director Sean Callahan.
 

Optimus’ Li’l Bub TV show Feb. 8 is the cat’s pajamas

Internet-famous Li’l Bub, the lovable, forever young “perma kitten,” will star in her own Animal Planet kitty komedy, “Li’l Bub’s Special

“Upstarts” OKRP lands $50 million Big Lots! account

CALLING THEMSELVES “SCRAPPY UPSTARTS” the boutique agency O’Keefe, Reinhard & Paul (OKRP) okrp

Talent Partners leases entire Wrigley Building floor

Talent Partners, Inc. the 25-year old advertising business company best known for talent payment and negotiations, will expand mightily next September when it takes over the entire 14th floor in the Wrigley Building. The company will move from its longtime, 20,000 sq. ft. of
 

ASB’s business is good; staff more than doubles

Since Animated Storyboards opened its seventh international branch in Chicago last May, its opening staff of five has swelled to a dozen and could further expand by the time its first anniversary rolls around. Co-managing directors Wes Mallgren, in charg

Get set: 4K UHD is coming fast to a TV set near you

John McGrath of Rethink Studios, who’s always been giant steps ahead of the digital curve, has seen the future and it’s Ultra High Definition, aka 4K technology.

Lending’s Madagascar-set doc wins new Hilton Award

It took docmaker Tod Lending of Nomadic Films five days and nights to travel from Chicago to reach his remote island filming destination off the Republic of Madagascar in the Indian Ocean, including “eight hours of a nightmare car ride off road,” he says.
 

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