DGA “overwhelmingly” ratified its new AMPTP contract

THE DGA RATIFIED its new collective bargaining agreements with the Alliance of Motion Picture and Television Producers (AMPTP) by an overwhelming membership vote. “Our major gains in SVOD residuals, together with our improvements in wages and pensions,

Martha Stewart part of new VSA/Borden® Cheese campaign

BORDEN® CHEESE TARGETS BUSY MOMS in an integrated campaign — including Martha Stewart’s Facebook Live show, the first for a cheese brand — fr

Director Wolfe back at Optimus after White House gig

One at Optimus director Duncan Wolfe is packing up his Washington, D.C. apartment after a 14-month gig at the Obama White House and will head for Los Angeles as his base for the next phase of his filmmaking/social media career. “And I’m looking forward to the positive effect of sunshine,” adds the St. Louis native about his move to 

Four “Conrad” crime drama episodes comprise pilot

“CONRAD,” A CRIME DRAMA SERIES produced by Chicago-based Conrad, LLC, has completed the pilot episode of a proposed 10-episode&nb

Concert promoter adds national talent buyer

Music industry veteran Sean McDonough has joined concert promoter / producer FM Entertainment of Logan Square as a national talent buyer/producer. Founded in 2006 by Frank Mastalerz, FM Entertainment promotes and produces concerts in 18 venues throughout the Midwest, includin

Final Cut opens fourth branch in River North office

Final Cut, the London-headquartered post house with branches in New York and Los Angeles, is launching its Chicago office Thursday, Jan. 26 at a party expected to be well attended by the advertising community. Hosting the party will be executive producers Sarah Roebuck, from LA and Eric McCasline f
 

CFO recorded 2,339 record breaking shoot days in 2016

The Chicago Film Office (CFO) at the Dept. of Cultural Affairs and Special Events (DCASE) announced Monday that local media and entertainment productio

A John Hughes Fest with cast members set for June

Six of John Hughes’ iconic teen films are coming back to life, literally, at The Shermer Club: A John Hughes Fest, which also is recreating scenes that were part of the original film. The upcoming June 22-25 celebration of all things Hughes will take place at the John and Nancy Hughes Theatre at the

Back to nature with Burrell’s Toyota Rav4 campaign

While many car campaigns targeting African Americans skew toward adventures in urban settings, Toyota long-time multicultural agency, Burrell Communications, is showing audiences how to discover — or re-discover — the great outdoors.
 

Why the IFO’S $499 mm film income should be higher

Last Friday the IFO / DCEO released its year-end summary of revenues from 2016 statewide film productions, stating they were $499 million, from 345 projects. Becoming half-billion dollar film market is indeed exciting, especially given the previous, so-so year-end tallies. ReelChicago, however, believes the total should be at least

How big a part will VR play in social entertainment?

Last week’s freezing rain didn’t deter some 50 enthusiasts from a Jan. 11 gathering at Chicago Studio City’s (CSC) Stage One to hear an informed discussion about applications of fast-rising virtual reality (VR) in business, health care and social entertainment videos.

Understanding the real world through VR experiences

Empathy is a powerful emotion that advertising often taps into. With the rise of reality experiences — virtual reality, augmented reality, and 360-immersive videos — brands are now finding new ways to create consumer empathy to make their point. These immersive reality experiences have the ability to place users in someone else’s shoes and connect them to causes in a very real
 

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