Daily Planet’s “Give A Shirt” sale helps the homeless


Daily Planet employee Brad Moore hand screening t-shirt designed by Dan Grzeca

Daily Planet Productions is looking to sell out its 750 custom-designed, hand-printed T-shirts at a one-day Pop Up Shop in order to help provide shelter to StreetWise vendors who are homeless or at-risk of homelessness.

StreetWise vendors, who sell weekly StreetWise publication on street corners, will sell the hand-printed T-shirts Thursday, Dec. 8 at the “Give a Shirt” Pop-Up Shop, at McCormick Bridgehouse & Chicago River Museum, located on the southwest corner of the Michigan Ave. Bridge at Wacker Dr., from 10 a.m. to 8 p.m.

T-shirts are $25 and the expectation is to benefit StreetWise with $18,000 from their sale. “One hundred percent of every T-shirt sold goes to Streetwise,” says Scott Marvel, Daily Planet president who came up with the Pop Shop idea.

“Last year we raised over $7,000 to help StreetWise vendors. Our company has wanted to give back to the community again and this seemed like the perfect way to do it.”

Also on sale will be specially-designed and hand-printed tote bags, notebooks, posters, hand towels and kids T-shirts.

As an added attraction, raffle tickets — $5 each or six for $100 will be on sale for the prize of two tickets, worth $200, for the Chicago Blackhawks vs. the Washington Senators game Dec. 20. “If you buy $100 worth of items, the raffle ticket is free,” Marvel adds.

Marvel’s network of 15 graphic designers each contributed 50 designs for the T-shirts, which Daily Planet provides. They set up the hand-printing shop in its studio two weeks ago “and we worked around the clock to have them ready for sale on Dec. 8,” says Marvel.

Among the contributing designers were agency artists Rob Cody of VML, Ron Linnemann, A. Eicoff, Scot Westwater, Scout Marketing Rick Conrad Abelson Taylor freelance art directors Monica Klasa and Dave Strauss.

“This is a great opportunity for StreetWise and our vendors to work besides the designers at the Pop Up Shop,” says Julie Youngquist, StreetWise executive director.

“It extends our mission to ‘give a hand up, not a hand out’ as our vendors work to earn an income at the pop-up store, just as they do each day with their magazine sales.

“We are so fortunate to have found such generous partners at Daily Planet and with local artists who are committed making a difference in our city.”

Shirts also may be purchased online here

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