DDB WON BIG with Fiat Chrysler’s Jeep Business, which was shifted from FCB Chicago and became the lead agency on the account. In January DDB also became the lead agency on FCA’s Alfa Romeo account.
Jeep is the second Fiat Chrysler brand DDB picked up in a matter of months and after having produced a Jeep spot for the Super Bowl 50. Running in the second half of the game, the spot celebrated the vehicle’s 75th anniversary.
CRAMER-KRASSELT also has picked up a second piece of business from an existing client. Less than a year after launching the BIC Flex 5 men’s razor, the agency won BIC’s Soleil women’s razor account without a review.
Cramer-Krasselt will handle digital advertising, media planning and buying, and social media responsibilities for the brand. New work is expected from the agency this spring.
The appointment follows C-K picking up Consellation brands’ Pacifico Beer and Casa Noble Tequila accounts last summer.
ON THE SCENE. Downtown Partners, the agency for the Illinois Lottery imported LA-based production company, Arts & Sciences, to shoot its latest lottery spot.
Similarly, Energy BBDO called on LA’s Planet A for a three day location shoot for its Ziploc bags client. Both worked at Essanay Studio & Lighting, which also hosted a shoot for Empire Carpets on its stage.
ACTOR DAVID SCHWIMMER was among 640 people who contributed to Kickstarter campaign that surpassed $75,000 to fund the Studs Terkel Radio Archive before the Feb. 25 deadline, reports Rob Feder in his Chicago Media news today.
A station rep called Schwimmer’s donation “a particularly timely large gift,” but said she couldn’t confirm the exact amount.
The funding will make the archive thoroughly accessible for “just the right sound clip to help bring an historic moment, a celebrated thinker or social experience to life,” said Tony Macaluso, WFMT’s syndication director and director of the Terkel archive.
TO CELEBRATE ITS 10th ANNIVERSARY, Jill Glazer, founder / owner of Make Up First School of Makeup Artistry will host an open house Friday, Feb. 26 to show off the expanded space of her growing business, on the entire 10th floor at 100 N. LaSalle.
Glazer, a professional film, theatre, print and fashion makeup artist, started the school in 2006 and in 2014 launched her own FIRST by MakeUp First cosmetics line. She will appear as a judge on TLC’s “Global Beauty Masters” TV show in March.
The newly renovated location in 5,000-sq. ft. of space is a blend of utilitarian-meets-boutique, with expanded instructional space for working makeup artists. Instead of 12 workstations for hands-on instruction, the school now has 20, located in two studio areas. A resource library of makeup artist materials for students, a lounge and break room also were added.
The Open House, 6-9 p.m. includes makeup demonstrations, samples of makeup products from the Pro Shop, giveaways and refreshments. To attend, RSVP here.
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